BENEFITS AND CHALLENGES OF USING BIG DATA IN TECHNOLOGY INDUSTRY
Keywords:
a data-driven revolution, crucial questions, security, ethics, technology industry, machine learning, big data.Abstract
The technology industry is undergoing a data-driven revolution, with big data emerging as a transformative force. Big data, characterized by its sheer volume, velocity, variety, and veracity, offers unprecedented opportunities to extract valuable insights, optimize processes, personalize experiences, and drive innovation. However, harnessing the power of big data comes with its own set of challenges, raising crucial questions about privacy, security, ethics, and the potential for unintended consequences. This article explores the benefits and challenges of using big data in the technology industry, highlighting its transformative potential while acknowledging the complexities it presents.
References
1.Abdullah, N., Ismail, S., Sophiayati, S., & Sam, S., 2015: Data Quality in Big Data: A Review. International Journal of Advances in Soft Computing and its Applications (IJASCA) 7(3), pp. 16-27
2.Drigas, A. & Leliopoulos, P., 2014: The Use of Big Data in Education. International Journal of Computer Science Issues 11(5), pp. 58-63
3.Lawal, Z., Zakari, R., Shuaibu, M., & Bala, A., 2016. A Review: Issues and Challenges in Big Data from Analytic and Storage Perspectives. International Journal of Engineering and Computer Science 5(3), pp. 15947-15961
4.Sharmila, K. & Manickam, S., 2016: Diagnosing Diabetic Dataset using Hadoop and K-means Clustering Techniques. Indian Journal of Science and Technology 9(40), pp. 1-5
5.Wulff, A. & Wunck, C., 2016: Integration of Business Process Management and Big Data Technologies. In: International Conference on Industrial Engineering and Operations Management, March 8-10, 2016, Kuala Lumpur, Malaysia
6.Yang, C., Huang, Q., Li, Z., Liu, K., & Hu, F., 2017: Big Data and cloud computing: innovation opportunities and challenges. International Journal of Digital Earth 10(1), pp. 13-53
7.Almeida, F. & Calistru, C., 2013: The main challenges and issues of big data management. International Journal of Research Studies in Computing 2(1), pp. 11-20
